The Carlsberg x Sneaker Con 2023 collaboration brought together two iconic brands in a celebration of culture, creativity, and community. The event, hosted at SneakerCon, served as a unique intersection of sneakerheads, streetwear enthusiasts, and Carlsberg fans, blending the worlds of fashion and brewing in a one-of-a-kind experience.

My involvement in this project revolved around designing the event’s space and contributing to the integrated campaign. I worked on creating dynamic spaces that enhanced the brand narrative, delivering an immersive environment where every detail—from layout to visuals—reinforced the collaborative spirit between Carlsberg and SneakerCon.